ABOUT GENTLE HUGS

HOW WE WERE HELD BECAME HOW WE HOLD OTHERS

Behind the hugs

Behind the Hug

Our Why

No family experiencing pregnancy or infant loss should have to navigate those first moments alone.

Our Mission

We provide compassionate support through immediate comfort, personal presence, practical care, and connection to ongoing support.<span style="letter-spacing

Our Vision

A future where every family navigating pregnancy or infant loss feels seen, supported, and cared for from life-altering news through the transition home.

For Sayla Mae

Gentle Hugs is part of Sayla Mae’s legacy.

Her life and loss revealed both the deep compassion that can surround a grieving family and the gaps that remain in the moments between medical care, bereavement support, and going home.

Her story is the beginning of this organization, but the mission extends far beyond our own, helping make sure the next family feels less alone.

For Sayla Mae, and for every family walking out of a hospital carrying love and grief together.

What guides us

Meeting Families Where they Are

Who We Serve

Families navigating pregnancy and infant loss across different circumstances and paths, including pregnancy loss, stillbirth, life-limiting or fatal diagnoses, and infant loss.

When We Serve

Support may begin at diagnosis, in anticipation of a loss, or when loss occurs and continue through the hospital experience and early transition home.

Our Role

We come alongside medical professionals, bereavement teams, counselors, doulas, chaplains, and existing organizations to connect families with care and help fill the spaces that remain.

What guides us

The Heart Behind How We Serve

Honor

Every baby, family, and story with dignity, tenderness, and remembrance.

Presence

Meeting families in life's hardest moments with compassion and a willingness to simply be there.

Advocacy

Helping families understand their choices and connect with available support.

Legacy

Stewarding every resource, relationship, and act of generosity with care and integrity.

The Faith That Guides Us

Gentle Hugs was founded from Christian faith and the belief that God can bring comfort, purpose, and hope even through profound loss.

Our faith shapes why and how we serve, while our care extends with compassion and respect to every family, regardless of faith, background, or belief.

COMFORT • PRESENCE • HOPE

Isaiah 40:1 • Isaiah 43:2 • Isaiah 40:31

Faith does not promise that we will never walk through devastating circumstances. It reminds us that we do not have to walk through them alone.

the hands + hearts behind Gentle Hugs

Our Founders

Alexis

Founder + President

Kyle

Founder + Chief Bear Officer

The VIllage it takes to hold a family

MEET OUR FOUNDING BOARD

Elizabeth

Bereavement Doula
Loving Hands Birth

Candi

Maternal Health Project Manager
Secretary

Terri

Treasurer

Reece

Labor & Delivery Nurse